Kenya's flower identity robbed off in US
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Kenya’s cutflower exporters are losing the identity of the products to established dealers in the West in their search for convenient and lucrative US markets, trade experts say.
This means the country’s actual flower exports to the US could be much higher than that indicated in the US International Trade Commission’s (USITC) yearly official trade data. They do not normally capture trade inflows through the indirect channels that majority of Kenyan growers prefer.
In an earlier interview, American officials acknowledged that while Kenya’s organically grown flowers are among the best quality demand by US consumers, they are usually categorised as European goods.
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